Ever since the dawn of the Internet, the marketing landscape has undergone changes at a very fast clip. We get to hear of new digital technologies, new social media channels and new media consumption behaviours almost every day. Adding to this mayhem are the plethora of agencies – large and small, old and new, full service and specialist. Over and above all of this, complicating things further for digital marketers and business owners, today’s customers of today expect almost real time responses from the companies they patronise.
15 April 2013
Subscribe to:
Posts (Atom)